Of the finest drinks the world has to offer, A Brand New Day has specifically chosen the Dutch market: brands that add something to every category. For example, Jack Daniel’s has been one of the growth drivers in the whisky segment for years. With Aperol, Crodino and Freixenet, we tempt home consumers to put time aside for an aperitif. We are familiar with every segment and like to work towards structural brand and category growth with our customers.

Flexibility and creativity are an important part of this. We look for bespoke solutions suited to the specific retail formula. We offer solid advice in relation to ranges and promotions, attractive gift packaging and display activities to promote sales. This enables retailers or supermarkets to get the most out of our products.